Meet the Xperts

FreshXperts is a consortium of fresh industry consultants. We bring almost 200 years of produce industry expertise to our clients. Our specialties encompass both internal and customer-facing disciplines. Our clients include grower-shippers, distributors and grocers.

The FreshXperts come from a variety of different backgrounds and places around the world, including the United States, Canada and the United Kingdom.

Managing Partners

  • Anthony J. TottaMarketing Strategy, Branding, Strategy, Business Development
  • Tim VauxNew Venture & Product Launch
  • John ShelfordOrganization Governance, General Management, Berry Expert
  • Mike ChirvenoSocial Media, Customer Relationship Management, Business Intelligence

Associate Members

Administration

The FreshXperts

PJPetrillo

PJ Petrillo

Jonathan Raduns

Jonathan Raduns

Andrew-Southwood-photo

Andrew Southwood

DonHarris

Don Harris

Dean Fahselt

Dean Fahselt

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Heidi Chapnick

John Shelford

John Shelford

totta

Anthony J. Totta

VauxPhoto

Tim Vaux

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Mike Chirveno

GrahamLaura

Laura Graham